The Wild Olive
After collaborating on an earlier project, one of existing clients approached us with an all-new concept. The Wild Olive. We were excited, and boy did it change the way we look at olive oil. The founder Evan brought a wealth of knowledge to the table, and educated the entire team on the difference in quality olive oils.
The very nature of this particular oil, is it’s heritage. Grown from ancient revered olive trees, in the region of the very first olive oils in the entire world. This golden oil is the most potent and pure of its kind.
Given it’s supreme status, we needed some branding loaded with a serious punch for top shelf glamour. We initially worked on a beautiful illustrative motion film, whilst developing the branding and mood board. The final result pushing the boundaries on existing olive oils in the market, and showcasing a gold standard brand and product.
The project included full-scope brand creation and development, packaging, website, social media, advertising, influencer seeding, PR relationships and launch event planning.